Jody Devere is the President of AskPatty, the top web destination for female buyers and enthusiasts. Jody discusses many issues, including the need for more female-friendly dealerships, the challenges facing Detroit and the Big Three, and the ways that women gather information when shopping.
Browsing Buying a Car™
CAR FU chats with Jody Devere pt. 1
Residual Value Awards
Right…THIS is the kind of thing that fascinates me. The Automotive Lease Guide (ALG) has announced the winners of the Residual Value Awards. These awards recognize the vehicles that are expected to retain the highest value over the next three years. Kinda like awarding gold medals for the next Olympic Games. Of course, there is [...]
AskPatty Says: Ladies, Start Your Browsers!
Among all of the many emotions involved in the process of car buying, ‘fun’ is rarely mentioned. Must this be the case?
It has always been my contention that fun needs to be a part of the equation, that once we have made the difficult decision to spend all that money, it might as well be [...]
Breast Cancer Awareness Month: Soraya Inspires Us Still
One cannot listen to her music without an evocation of the woman herself, the feeling that she is somehow in the room, that her song is sung for the listener alone. Her lyrics are simple but profound, reflecting her life of rich and varied experience, and her melodies are the melodies of her life: [...]
CAR FU: More Car Buying Tips for Women
Tip Two:
Always pretend to keep your significant male friends in the loop…or they will insist on explaining to you how much money they could have saved you if only…(Only you need to know that they could not).
Tip Three:
Investigate completely which vehicle will make you smile every day just by looking at it. Try http://www.myproductadvisor.com [...]
CAR FU: Bigfoot…and other myths
Ready for your next car?
Have you been studying up at the websites? Edmunds.com, Kelly Blue Book, etc.? Is it helping you prepare, or is it WAY too much information for anyone to absorb? Let’s simplify this a little bit. Here are some common myths, or “advice” from [...]
The Trade-in Blues
The worst thing any car salesman ever has to do is explain to a customer that the car they are trading in isn’t worth much money. Or any money. This is how the conversation often goes:
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Chalk Talk
Overheard on car lots every single day, all across this great land:
Sales Manager: “ Where did those people go?”
Salesperson: “ Which people?”
SM: “ Those people that were back there checking out the (anycar).”
SP: “ Oh, they said they were just looking.”
SM: “Really. Did they talk to a manager before they left?”
SP: “ Well….no.”
SM: “You’re fired.”
Over [...]














